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Brand: n. a kind of variety of something distinguished by some distinctive characteristic
v. to impress indelibly

Loft: n. a large, usually unpartitioned, floor over commercial or industrial space converted to an artist's studio; the resiliency of fabric or yarn
v. to propel in a high arc

  The Brandloft: n. a seasoned group of advertising, marketing and production professionals delivering big agency talent that's responsive, accessible and cost-effective.
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